Participants at the NIMC, Online Publishers Roundtable in Abuja.

By Walter Duru, Ph.D/

The digital age has transformed how we consume and disseminate information, positioning online media as a pivotal force in shaping public perception and opinion. Recognizing this, the National Identity Management Commission (NIMC), with support from the Nigeria Digital Identification for Development (ID4D) Project, recently convened a two-day roundtable with online newspaper publishers in Nigeria.

Held in two batches in Lagos and Abuja, the roundtable allowed participants to gain insight into NIMC’s activities, strategies, achievements, and challenges. It was a landmark event, being the first of its kind since the commission’s establishment. This initiative highlights the critical need for dialogue between regulatory bodies and media stakeholders to shape the future of identity management in the country.

Themed “Building Trust and Collaboration in the Digital Age: Enhancing Communication Between NIMC and Online Publishers,” the roundtable aimed to bridge the gap between NIMC and the digital media. It provided a platform for NIMC to articulate its mandate, vision, activities, and achievements directly to publishers while addressing misconceptions surrounding its operations. This event set the stage for future interactions and collaborative efforts, fostering a partnership that leverages online media’s strengths to support NIMC’s mission and ensure accurate information dissemination.

In her opening remarks, NIMC Director General and Chief Executive Officer, Engr. Abisoye Coker-Odusote, emphasized the importance of building strong relationships with the media to combat misinformation and enhance the visibility of NIMC’s efforts.

“As we gather here today, we are united by a common goal: to build formidable bridges between the National Identity Management Commission (NIMC) and the influential voices of the online media landscape,” she stated.

“In the digital age, the influence of online media cannot be overstated. The internet has become a primary source of information for many, particularly the youth. However, it is also a breeding ground for misinformation and rumours, which can severely impact the reputation and trust in organizations.”

“Our focus today is to address the dual role of online publishers – as key partners in disseminating accurate information and as potential sources of misconceptions. We recognize that while you have the power to amplify our successes, there is also the potential for misunderstandings that can spread rapidly.”

“This Roundtable aims to forge a partnership that leverages your strengths to support our mission while ensuring that any misconceptions are promptly and accurately addressed.”

“Pursuant to our commitment to transparency and accountability, we have instituted robust mechanisms for participation, grievance redress, and regular monitoring to enhance operational performance and mitigate social risks.”

“Let me also use this medium to remind you all that enrolment for the National Identification Number (NIN) is free of charge in Nigeria.”

“Taking advantage of this meeting, we hope to provide you with comprehensive insights into NIMC’s activities, objectives, strategies, achievements, and challenges. This knowledge is vital for you to disseminate accurate information to the public.”

“It is also expected that we discuss your roles in the forthcoming NIMC Ecosystem Enrolment exercise, ensuring you understand how you can contribute to this national effort.”

“Let me use this medium to, once again, reassure Nigerians, at home and in the diaspora, that robust measures are in place to safeguard the nation’s database from cyber threats. Under my leadership, NIMC has an unwavering commitment to upholding ethical standards in data protection. Cutting-edge cybersecurity technologies are in place to protect the database.”

Earlier, Coordinator of the Project Implementation Unit for the Nigeria Digital ID4D Project, Tito Ejenavi, highlighted the project’s objective – to increase the number of persons with a National Identity Number (NIN) through a robust and inclusive foundational identity system.

“By strengthening our national identity infrastructure, we aim to bolster Nigeria’s digital economy, enhance data protection, and close the inclusion gaps that hinder access to identification and related key services,” she explained.

Deputy President of the Guild of Corporate Online Publishers (GOCOP) and Publisher of Newsdiary Online, Danlami Nmodu, pledged continued support and collaboration from online publishers to the commission.

The roundtable featured presentations, interactive sessions, and case studies to educate participants about NIMC’s operations, strategy, achievements, and plans. Notable presentations included “NIMC: Mandate, Approach, Operations and Strategy” by Festus Esangbedo, and “Understanding Engr. Abisoye Coker-Odusote’s 5-Point Agenda for NIMC” by Dr. Alvan Ikoku. Other presentations covered topics such as “Front End Partners in NIN Enrolment: Essence, Approach, Benefits and Challenges” by Carolyne Folami, “Nigeria Digital ID4D Project and the Ecosystem Enrolment” by Chinenye Chizea, and “Improvements to NIMC Infrastructure: Implications to Data Integrity, Privacy and Security” also by Chinenye Chizea.

These sessions provided comprehensive insights into the commission’s efforts to maintain a secure, robust, and inclusive national identity system. For online publishers, the roundtable underscored their critical role in the national identity management ecosystem. As digital gatekeepers, they have the power to shape narratives and influence public perceptions. Collaboration with NIMC presents an opportunity to enhance their reporting with accurate and comprehensive information directly from the source.

NIMC’s engagement with online publishers is a strategic move to enhance transparency and build public trust in the National Identity Number (NIN) system. By involving the media, NIMC can ensure accurate and timely dissemination of information, addressing public concerns and misinformation about the digital identity process.

The roundtable provided an opportunity for NIMC to clarify its objectives, challenges, and progress. Online publishers, armed with this knowledge, can produce more informed and insightful content, fostering a more supportive and educated public opinion. This improved understanding can lead to more nuanced reporting, highlighting the benefits and addressing the drawbacks of the NIN system.

As the media amplifies the discussions from the roundtable, the general populace benefits from increased awareness about the importance of digital identity. This awareness is crucial for driving the widespread adoption of the NIN, which is essential for the success of various government initiatives aimed at improving service delivery and socio-economic development.

Feedback from online publishers provided NIMC with valuable insights into public sentiment and practical challenges faced by citizens. This collaborative feedback loop can inform policy adjustments and operational improvements, ensuring that the NIN system evolves to meet the needs and expectations of Nigerians effectively.

The outcomes of the roundtable were promising, with enhanced understanding of NIMC’s mandate and activities, strengthened relationships, and the establishment of effective communication bridges between NIMC and online publishers. To sustain this momentum, several next steps were identified, including establishing regular communication channels between NIMC and online publishers to ensure continuous engagement and prompt resolution of issues, periodic meetings, among others.

Participants at Lagos NIMC, Publishers Roundtable.

The time has therefore come for NIMC to create a structured framework for ongoing collaboration with online media. This can lead to sustained media support and effective dissemination of information about NIMC’s initiatives. A comprehensive public education campaign, supported by the media, is essential for demystifying the NIN process and highlighting its benefits.

NIMC, in collaboration with online publishers, can develop and disseminate educational content that addresses common misconceptions and encourages participation in the digital identity system. Organizing training sessions for online publishers and other media stakeholders on NIMC’s systems and processes will enhance their understanding and reporting accuracy.

By working together, NIMC and online publishers can enhance the visibility, trust, and goodwill of the commission, ensuring that accurate and effective information reaches the public. NIMC’s roundtable with online publishers represents a forward-thinking approach to governance and stakeholder engagement. It highlights the importance of collaboration between national institutions and digital media in fostering a well-informed and inclusive society. This initiative is not only timely but also critical, given the increasing reliance on digital platforms for information dissemination. It sets the stage for improved public awareness and education on the importance of digital identity.

This partnership is not just beneficial to NIMC but also aligns with the social responsibility obligation of online publishers to inform and educate the public accurately. As we move forward, sustained engagement, technological innovation, and comprehensive public education will be key to unlocking the full potential of the NIN and ensuring that it serves as a cornerstone for Nigeria’s digital future. With the foundation laid for a productive relationship, the future looks promising for NIMC and the online media community.

All hands must be on deck!


Dr. Chike Walter Duru is an Associate Professor of Mass Communication, a communication expert, and a Public Relations strategist. He can be reached at walterchike@gmail.com.

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Dipo Kehinde is an accomplished Nigerian journalist, artist, and designer with over 34 years experience. More info on: https://www.linkedin.com/in/dipo-kehinde-8aa98926

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