Wynk Limited, a tech startup firm, has unveiled an innovative lifestyle app called “The Wynk Lifestyle Super App” that makes life easier for all users by providing solutions to their pain points.

According to the firm, it is a cost-effective solution to everyday challenges ranging from financial services and fintech, domestic and cross-border payments, healthcare services delivery, education, agribusiness, e-commerce, and lots more.

Unlike most existing apps which are limited in scope, the company stated that Wynk Lifestyle Super App is built on three strategic verticals which are Rides (including e-hailing, deliveries, and public transportation), Payments for all transactions, and Lifestyle.

When asked if the app could also serve people without bank accounts, the Chief Executive Officer of Wynk Limited, Dr. Jerry Igwilo, said, “Yes, we made sure in our conceptualization of the App that we are providing solutions to the pain points of our users.”

On the App payment vertical, he said: “You are aware that with Central Bank of Nigeria’s (CBN) cashless policy, our people must be allowed to continue their lifestyle. In this regard, we have made payments very simple and easy for our people.”

With the App, the majority of Nigerians who make use of public transportation, those who are financial services providers, and those who are service providers in the delivery and e-hailing sector, can now carry out their daily activities seamlessly.

“We have designed our payment system to be easily usable by everyone. We have the scan and pay solution, which makes it easy for market men and women, even street hawkers, to make payments and receive payments instantly and seamlessly. So our people are the winners with Wynk.”

Dr. Igwilo added that the last vertical, which is Lifestyle, brings together all the day-to-day services that make life easy for people, giving users access to music, social media, social commerce, and household services like cleaners, laundry, plumbers, electricians, and event management.

“So, you can see that we are here for everyone,” says the Wynk’s Chief Executive, looking to onboard over 60 million Nigerians, and also dominate the market in 16 African countries.

Speaking to journalists in Lagos, Wynk Co-founder, Mr. James Lasenby said that the user-friendly app has undergone thorough integrity testing and “is trusted for optimized inbuilt security features that ensure the protection of users from malicious attacks”.

He buttressed the value propositions to all stakeholders and the affordability of the product, pointing out that Wynk Patrons would enjoy unlimited benefits both in terms of earnings, security, and ease of transactions.

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By Dipo

Dipo Kehinde is an accomplished Nigerian journalist, artist, and designer with over 34 years experience. More info on: https://www.linkedin.com/in/dipo-kehinde-8aa98926

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